Local SEO - Google My Business Optimized
Local SEO – Google My Business Optimized
Do you want to rank your local business in Google, Bing, Apple Maps, and other local search engines? We can help.
If your company sells products or services to people located in your geographical location, optimizing for local search is a must for you. Google and Bing have stated that over 20% of all desktop search queries are local in nature and that somewhere around 50% of queries on mobile phones and tablets are local. These percentages will only increase in the coming years.
Depending on your business model, local SEO may be a key component of your digital marketing mix.
There are 56% of businesses on Google, Bing, and Apple maps that are unclaimed.
Claiming and optimizing your Google My Business listing is the first step and the cornerstone of local SEO. Unclaimed listing is not optimized and has many areas where a business owner can take advantage of. We can customize the listing so that it can appear higher in the search results. People are searching a map for what you are selling.
But while claiming your Google My Business listing is a good starting point, there’s MUCH more to local SEO than that.
What is local SEO?
Local SEO refers to the process of ‘optimizing’ your online presence to attract more business from relevant local searches. These searches take place on Google and other search engines like Bing, Yelp, and Apple Maps.
Local SEO isn’t just about search engines
There is a lot you can do online to optimize your website for local visitors. But if you are running a local business, things like word-of-mouth and a print brochure also help local SEO.
If you mention your website and social profiles on your offline materials as well, your Facebook likes might go up, your Twitter followers could increase, and the direct traffic on your website will get higher.
Local SEO consists of a number of factors that help you address your local audience by better rankings in search engines. It’s not just optimizing your address or your social media strategy; it’s all these things combined that we call local SEO.
Contact us for a customized recommendation from our Local SEO experts.
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